James Lovick

James is an award-winning independent commercials & content director with a passion for telling authentic and cinematic stories. With a focus on real people and real food his crafted documentary approach humanises brands, beautifully capturing intimate and genuine moments to connect brands to their audiences. 

James has worked with a wide range of brands, including films for Volvo, McLaren, Bentley, Indeed, Microsoft, Facebook, Brittany Ferries, Kenwood, Baileys, Dorset Cereals, WWF and Charles Schwab.

 

Best Integrated Campaign, Travel Awards 2022

Best Cinematography, Evcom Silver Screen

Environmental Clarion Award 2020

Young Director Award, Shortlist, Shots 2017

 
 

Brittany Ferries - ‘Oui’

TVC


TVC

President Cheese - ‘The Good Life’


Branded Content

Charles Schwab - Why This Road?


TVC

Nom Nom - ‘We’re Here For Dog Parents’


TVC

Baileys - ‘Easter Egg’